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Feed your head. Vegetable based keratin is like a protein shake for your locks, delivering perfectly balanced amino acids to each strand, reducing static & frizz while enhancing elasticity, shine & strength. Oils of coconut & vanilla deeply hydrate, detangle and heal split ends. Pineapple increases smoothness and protects against damage from free radicals.
COCONUT, PINEAPPLE, VANILLA & COCOA.
Use
SHAMPOO | BODY WASH | BUBBLE BATH
Made with 100% natural and wholesome ingredients, this shampoo will cleanse your locks while also delivering key nutrients for your longest, healthiest hair.
This is a low-lather formula that keeps the suds subtle and hair deeply cleansed. If you like a more sudsy experience, go in for round two on the wash. This is the result of not using synthetic foaming agents, which creates a more gentle clean that leaves your scalp's pH balanced and healthy.
Sustainability
MADE WILD IN THE WEST.
In the Canadian Rockies, our custom repurposed plastic bottles are crafted by local makers, filled at our friendly neighbourhood lab, then shipped from Routine HQ, all within a 5km radius.
All natural ingredients, better for Mother Nature.
Tested on human friends, never animal friends.
Ingredients
ONLY CLEAN IN YOUR ROUTINE.
water, cocamidopropyl hydroxysultaine, sodium hydroxypropylsulfonate laurylglucoside crosspolymer, disodium lauryl sulfosuccinate, cocamidopropyl pg-dimonium chloride phosphate, hydrolyzed quinoa, hydrolyzed adansonia digitata seed extract, cocos nucifera (coconut) fruit extract, sodium benzoate, potassium sorbate, glycerin, vanilla planifolia fruit oil, flavor (natural and organic flavor oils: pineapple and strawberry), wheat amino acids, soy amino acids, theobroma cacao (cocoa) seed extract, arginine hcl, serine, threonine, rosa centifolia flower extract (rose), lavandula angustifolia (lavender) flower extract, cymbopogon citratus extract (lemon grass), rosmarinus officinalis (rosemary) leaf extract, urtica dioica (nettle) extract, melissa officinalis leaf extract, mentha piperita (peppermint) leaf extract, yucca schidigera root extract, urtica dioica (nettle) leaf extract, equisetum arvense extract (horesetail), sodium levulinate, benzyl alcohol.